Cookie Policy & First-Party Advertising Data
This Cookie Policy explains how Neural Media Solutions uses cookies and similar tracking technologies on neuralmedia.in, including how we use first-party data for advertising purposes.
1. What Are Cookies?
Cookies are small text files placed on your device by a website. They help websites remember your preferences, analyse traffic, and enable certain functionality. Cookies cannot run programs or deliver viruses to your device.
2. Cookies We Use
2.1 Essential Cookies (First-Party)
These cookies are necessary for the website to function and cannot be switched off. They include:
- Session cookies — temporary cookies that expire when you close your browser, used for navigation and form submissions
- Security cookies — protect against cross-site request forgery (CSRF) attacks
- Theme preference cookies — remember your light/dark mode preference
2.2 Analytics Cookies (First-Party)
We use first-party analytics to understand how visitors use our website. This data is used only by Neural Media Solutions and is not shared with third parties for their own purposes. Data collected includes pages visited, time on site, and referring sources.
2.3 Advertising & Marketing Pixels (Third-Party)
We may use the following third-party advertising technologies to measure the effectiveness of our own marketing campaigns and to serve relevant advertisements:
- Meta Pixel (Facebook/Instagram) — tracks conversions from Facebook and Instagram ads, used to build remarketing audiences and optimise ad delivery to people likely to be interested in our services
- Google Ads Conversion Tag — measures conversions from Google Search and Display campaigns, used to optimise bidding and targeting
- Google Analytics (GA4) — used to analyse website traffic and user behaviour to improve our content and user experience
These pixels may set third-party cookies. You can opt out of personalised advertising through your browser settings, the Google Ads Settings, or the Facebook Ad Preferences page.
3. First-Party Data & Advertising
When you submit your contact details through our consultation form, that data is used exclusively by Neural Media Solutions to:
- Respond to your inquiry and provide requested services
- Build first-party audiences for our own advertising campaigns (e.g. Custom Audiences on Meta)
- Improve campaign targeting and reduce wasted ad spend
We do not sell or share your personal data with other advertisers. Your data is never used to serve ads on behalf of other companies.
4. Managing Cookies
You can control cookies through your browser settings. Disabling certain cookies may affect website functionality. For more information about managing cookies, visit allaboutcookies.org.
5. Changes to This Policy
We may update this Cookie Policy periodically. Changes will be posted on this page.
6. Contact
For questions about our use of cookies, contact info@neuralmedia.in.